SEO concerns search visibility. GEO commonly describes visibility in generated answers. Agent readiness concerns whether software can retrieve facts and complete a permitted task on your site.
Apply the idea
- For search, track relevant pages and queries using impressions, clicks, and business outcomes.
- For generated answers, record the exact question, interface, date, and cited URL.
- For readiness, replay a defined task and record the actual obstacle or success.
- Do not substitute a brand mention for a citation, or a citation for a completed customer journey.
Keep three separate observations: the answer named you, linked to you, or used your site successfully. Combining them into one visibility number hides the useful detail.
A check you can run
Create three columns for one page: search traffic, generated-answer citations, and task outcomes. Leave unavailable data blank. This prevents a visible citation or a good technical score from being reported as evidence of sales.
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